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Anime News

Animax India Goes All-English
Date: 8/16/2006
India's 24-hour anime network, Animax, is now broadcast entirely in English. "We?ve converted the Animax feed into English-only to better meet the interests of our target audience in the metros [metropolitain areas]," says Country Manager Sunder Aaron. "We?ve targeted the young adults of India who we all see at cyber cafes, playing video games, downloading music and wearing branded clothes."
Source: Anime on DVD